Inhalt: Bill Gardner-the ebullient creator of LogoLounge-has made a career out of helping designers find inspiration and share their ideas with both clients and fellow creatives. In addition to founding the world's largest online compendium of logos, Bill is a creative, teacher, author, and natural entertainer. In this audio-only course, Bill sits down with Justin Ahrens to share his story-that of an authentic Kansan who followed his DNA-destined career as he lives each day with a spirit of humility and gratefulness. Learn how Bill's family legacy set him on the path of brand design, how he found his footing in the world of corporate identity, and what inspired him to create LogoLounge. Umfang: 00:31:35
Inhalt: Cultivate a community of like-minded people and generate brand loyalty for your creative business at the same time. Join instructor Justin Ahrens and explore how to build a creative online community. Justin explains how to design a consistent brand across Facebook, Twitter, and other social networks. He covers how to converse with your followers in authentic conversations, craft and share engaging content, and more. Umfang: 00:42:42.00
Inhalt: Charles Adler is an incredible mash-up of experiences and interests. He's an East Coast kid who grew up digging street art, skateboarding, break dancing, and all the forms of music that aligned with those interests: punk, hip-hop, and electronic. He was also an Eagle Scout, and he harbors an appreciation for the great outdoors to this day. Add his curiosity about technology and his skill as a designer, and you have the story of a college dropout who became a founder of one of the world's largest and most successful crowdfunding platforms-Kickstarter. In this audio-only course, Charles discusses how he and his partners came up with the idea for Kickstarter and how the company was developed in its early stages. He also details some of the most notable aha moments he experienced during the evolution of Kickstarter. Tune in to gain insights into how this highly successful entrepreneur continues to explore the juncture of creativity, community, and technology. Umfang: 00:29:55
Inhalt: Daniel Lerner doesn't easily fit into defined categories. Following an impressive career as an agent in the classical music industry, Dan decided to follow a lifelong passion to explore how people can flourish in career and life. Dan's answers to that question, informed by years of academic research and real-life experience, have placed him in front of Fortune 100 executives, classrooms of graduate students, professional athletes, and musicians around the world. In this audio-only course, Justin Ahrens interviews Dan about what creates happiness, how to pursue the good life, how to help others, and, most of all, how to be more positive. This course was created by Justin Ahrens. We are pleased to offer this training in our library. Umfang: 00:38:52.00
Inhalt: An authentic brand is a powerful brand. It knows who its audience is, what they want, and how to reliably deliver it. When branding doesn't have to try hard or fake anything, its sincerity can rise above the clamor. In this course, learn how to develop, maintain, and evolve an authentic brand. Instructor Justin Ahrens explores the research and processes that go into finding your brand's focus. He goes over the building blocks of a successful brand-one that can not only deliver on its promises, but also live its values. Plus, learn about identifying your brand's personality, what authenticity means to your customers, and the power of consistency and truth. Umfang: 00:49:29
Inhalt: Authenticity, values, transparency, and purpose-these are all terms that are widely used in the business world. And research has shown that they work to drive employee engagement, profitability, and overall success. But how do you intentionally weave them all together to "do good" across the board in your business? Instructor Justin Ahrens has done it in his own business and, in this course, he shares his approach with you, providing tactics to help you move your best intentions of "doing good" into real-life practice. Discover how to create a more caring, positive work culture, serve others, and identify and attract your ideal clients. Umfang: 00:44:37.00
Inhalt: Emily Ruth Cohen was raised to be fearless. The highly successful consultant was only eight years old when her father encouraged her to take the train from Long Island to New York City all by herself. That courageous spirit has benefitted her throughout her adulthood; her passion and propensity to tell it like it is have helped her cultivate a reputation as a thought leader in the world of design. In this audio-only course, Justin Ahrens sits down with Emily to discuss how her family shaped her career, how she pivoted to the business side of design, and why she decided to assemble her most clever business strategies into a book, Brutally Honest. Whether you're a designer, a business leader, or just someone who enjoys a good conversation, Emily's sage advice can help you navigate the business side of design with confidence. Umfang: 00:32:40
Inhalt: How many hours do you spend on Facebook per week? Afraid to say? Now imagine you're the person creating the Facebook experience that 1.3 billion people use every day. In this audio-only course, Justin Ahrens speaks with Josh Higgins, one of the top creative directors at Facebook, about how he went from playing punk rock in San Diego, to designing for the 2012 Obama presidential campaign, to leading creative teams for one of the most prominent brands in the world. This course was created by Justin Ahrens. We are pleased to offer this training in our library. Umfang: 00:22:48.00
Inhalt: For as much as you craft your design skills and sharpen your artistic instincts, when you're on a design job, there's one key art form you still need to master: the art of communication. Whether you're a creative leader or designer, you have to work with a variety of clients, all of whom have different expectations, and get them to trust your vision and process. And regardless of your best efforts, sometimes a job just does not go smoothly. In this course, Justin Ahrens teaches how to navigate a difficult design job. He shares stories, common things to avoid, tools, techniques, and processes to help manage and mitigate these troubles as much as possible. He covers how to work with a tough team, ways to reduce stress, and methods for identifying problems-including if you yourself are the problem. Sometimes jobs just go wrong, but with Justin's tips, you'll be able to optimize your preparation, attitude, and vision to help you navigate difficulties successfully. Umfang: 00:39:27
Inhalt: Marty Neumeier has carved out a successful a career at the intersection of creativity and business. A sought-after teacher, speaker, and best-selling author, Marty has worked with top companies such as Apple, HP, Adobe, and Google. His book The Brand Gap is considered to be a foundational text for modern brand building. In this audio-only course, Justin Ahrens sits down with Marty to discuss the thought leader''s idyllic California childhood, his brushes with fame and celebrity, and how a season of failure pushed him into becoming a best-selling author. Tune in to discover how Marty's vision of business and design symbiosis benefits everyone. Umfang: 00:45:05.00
Inhalt: Matthew Hoffman is a Chicago-based artist and designer whose public works have been exhibited internationally. His ideas have been included in publications such as Good and the New York Times Magazine, and his You Are Beautiful movement has evolved from less than 100 stickers in 2002 into a collection of murals, public installations, and exhibitions involving scores of other artists. In this audio-only course, Justin Ahrens visits Matthew in his studio to learn more about the man behind the message. Matthew discusses the genesis of his career, how he grew You Are Beautiful (and grappled with the ensuing success and attention), and how he built the infrastructure needed to turn his passion project into a growing business. Umfang: 00:35:53
Inhalt: Pete Docter's imagination is capable of some pretty incredible things. As a director at Pixar Animation Studios, Pete brought us Toy Story, Monsters Inc., and Up. These films make audiences wonder and dream. In this audio-only course, Justin Ahrens travels to California to sit down with Pete and learn about how these stories originate in his imagination and end up on the big screen. Learn about how the creative process starts early in life, how ideas are developed at Pixar, and why teamwork and great influences-from art to travel-are so important to creativity. This course was created by Justin Ahrens. We are pleased to offer this training in our library. Umfang: 00:42:45.00
Inhalt: For designers juggling a slew of clients and projects, project management is a critical tool that can help them stay organized, prioritize, collaborate, and keep up with the current tasks at hand. In this course, instructor Justin Ahrens provides designers with a framework that can help them keep their projects on track. Justin starts by helping you evaluate current project management areas where you're gifted, as well as where you might be lacking. He then guides you through scheduling and troubleshooting your projects and discusses how great project management impacts team culture and client relations. Justin wraps up the course with a brief discussion of software recommendations. Umfang: 01:05:16.00
Inhalt: Many of the mistakes business owners make arise from not understanding what they do well. This is true for any industry-including creative fields like graphic design. If you want to successfully grow and sustain your design business, there are some important questions to ask to identify your strengths, weaknesses, and opportunities for expansion. For over 15 years now, Justin Ahrens has led Rule29, a design firm by recognized by AIGA, Communication Arts, HOW, and more. Here he shares stories and tips for determining what you do best, leaving the things that you don''t do well to others, and finding areas to grow. The focus of his advice is on building culture, brand uniqueness, business acumen, and better processes. Plus, learn new ways to promote your business to potential clients and strategies to build your team. Umfang: 00:45:35.00
Inhalt: Whether you're a freelancer or an in-house designer at an agency, the success of your creative projects is dependent not only upon the quality of your work, but also by your ability to consistently meet deadlines. In this course, explore practical, actionable strategies that can help you and your team tackle scheduling with confidence. Instructor Justin Ahrens has led Rule29-a design firm recognized by AIGA-for over 15 years. Throughout this course, he provides tips and techniques for starting and ending your day, creating a balanced workflow, and identifying the daily habits that help you win. He also discusses how to juggle scheduling for your team, and work with your clients timing. To wrap up, he shares a few helpful tools that can keep you organized and on track. Umfang: 01:03:32.00
Inhalt: Tanner Woodford wanted to create new opportunities for people to experience the power and impact of design. As executive director of the Chicago Design Museum, Tanner is working to preserve and showcase how design has shaped and is shaped by this great city. In this audio-only course, Justin Ahrens interviews Tanner about building a community from scratch, evolving it into something bigger, and using design to make people's lives better. This course was created by Justin Ahrens. We are pleased to offer this training in our library. Umfang: 00:27:22
Inhalt: Von Glitschka is principal of Glitschka Studios, a boutique design firm located in the Pacific Northwest. His diverse range of illustrative design has been used by some of the most respected brands in the world. He creatively collaborates with ad agencies, design firms, in-house corporate art departments, and small businesses to produce compelling visual narratives. In this audio-only course, Justin Ahrens interviews Von about his childhood, his early work, his most high-profile jobs and national campaigns, his methods of giving back, and how the creative process ties into his teaching. This course was created by Justin Ahrens. We are pleased to offer this training in our library. Umfang: 00:35:02
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