Inhalt: Yesterday big data was all the rage; today we have intelligent machines and processes to leverage that data wisely. Learn how modern data intelligence helps designers provide a more personal and human design experience. Randall Elliott, associate director of design technology at frog, shows how to use data in creative problem-solving: to generate ideas, create better designs, and connect with users in meaningful ways. He tackles data generated by computers as well as that gathered through interviews and other hands-on means. He shows how to collect, analyze, and visualize the information to help solve your customer's challenges, leveraging intelligent tools and agile processes such as rapid prototyping. Umfang: 00:44:43.00
Inhalt: Today prototyping can be used throughout the design process: to generate ideas, validate concepts, or explore technologies. The possibilities have evolved exponentially; new prototyping tools and approaches are introduced every year. Understanding and being able to navigate this cornucopia is the key to extracting the most value from prototyping. Randall Elliott of frog, a global design and strategy firm, teaches you how to use prototyping to make better decisions, use those design decisions for the next steps, and make sure those steps lead to great experiences! Rather than focusing on specific tools, Randall helps you understand what and when to prototype, to transform good ideas into interactive, emotional user experiences. Umfang: 00:58:16.00
Inhalt: Testing a design results in valuable insights because it reveals what hinders and what helps the user, so you know what features to keep, which designs to modify, and which parts to scrap altogether. This course focuses on the testing phase of the five-step design thinking process. After briefly reviewing previous steps, learn about testing and how to refine your testing purpose. Learn how to find the right methods and strategies for your testing, then dive into how to determine if your testing is successful-and what to do if it's not. See how to maximize what you gather from your testing, including velocity and conversion. Then, discover how to use testing to get bigger, better results from your ideas. Put what you've learned together to create a robust team testing strategy. Umfang: 01:30:25
Inhalt: Learn how to take a human-centered approach to design by exploring the methodology known as design thinking. In this course, Randall Elliott explains how design thinking is used to empathize, define, ideate, prototype, test, and refine. He covers what the purpose of each phase is and how to apply it to your planning and design processes. He also shares examples and practical uses of the underlying concepts. By the end of this course, you will be equipped with methods you can implement to uncover the needs of your customers, define findings, derive insights, and create innovative solutions. Umfang: 00:33:15
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