Inhalt: Los logotipos constituyen el primer impacto visual de una empresa en el público en general. Conocer los elementos de diseño y las técnicas adecuadas para su ejecución darán como resultado unos logos mucho más interesantes y adecuados a la actividad real de la empresa, contribuyendo a un posicionamiento de la misma mucho más acertado y propicio. Umfang: 04:27:23.00
Inhalt: Whether you want to design a font for your small business, an event, or your passion project, this course can help you get started. Join instructor Nigel French as he helps you create your very first font using Fontself Maker, an extension for Adobe Illustrator and Photoshop that allows you to create OpenType fonts with minimum fuss. No prior knowledge of font design is required. Nigel demonstrates how to combine the power of Illustrator with Fontself Maker to create a variety of striking fonts. He shows how to make a hand-drawn font, explaining how to adjust your hand-drawn letters within Illustrator and then drag your letters, numerals, and punctuation into Fontself Maker to make your font. He also explains how to create a geometric font; add a new style, like bold or italics, to an existing Fontself font; turn your font characters into icons; and more. Umfang: 00:44:05
Inhalt: Creating a successful newsletter means spending less time on repetitive tasks and more time creating your design. In this project-based course, Nigel French shares effective design and production techniques by taking you from start to finish through the process of designing a newsletter. He uses Adobe InDesign-with some help from Adobe Illustrator and Adobe Photoshop-to craft an eye-catching and impactful design. Nigel covers how to set up a document, work with text, and choose and manipulate images. Plus, he shows how to create both a print-ready PDF and a screen PDF of your finished newsletter. Umfang: 02:47:58.00
Inhalt: Infographics distill information into a digestible, picture-driven format that viewers can easily retain. Whether you wish to design your first infographic for a marketing report, a personal project, a company brochure, or an event, this course walks you through the very first steps. No prior knowledge of infographic design is needed. Instructor Nigel French helps you identify when a graphic representation is better than a written one, and he goes over the fundamental design aspects of infographics such as icons and font choices. Plus, learn where to find sources of inspiration and raw material-including accurate data-for your infographic. Umfang: 00:22:27
Inhalt: Logos are the visual representation for your brand-the mark identifying you among a sea of competitors. This course was created to give you the skills you need to build a strong, evocative logo-for yourself, your small business, your company, or your event-from scratch. Join instructor Nigel French and discover how to generate ideas; select the right typeface, shapes, and colors; and choose the file formats for your destination, whether it's a business card, website, or social media profile. Umfang: 00:43:54.00
Inhalt: Learn how to design a book that will be cherished for years to come. Nigel French breaks down the components of an elegant and readable book, starting from the ground up in Adobe InDesign. This class covers setting up your document, placing and styling text, working with images, creating the book cover, and preparing the book for printing. Follow along step-by-step as Nigel goes from a blank page to a beautiful book that proves print is very much alive and well. Umfang: 03:40:31.00
Inhalt: Join author Nigel French in Designing a Book Cover as he walks through several approaches to creating professional, engaging book covers using Adobe Creative Suite applications. This course covers document setup, composition and layout, illustration, typography essentials, and printing. Exercise files accompany the course. Umfang: 02:46:57.00
Inhalt: Brochures are essential marketing tools, which establish brands and help them cut through the clutter from the competition. Here designer and educator Nigel French taps into his 20+ years of professional experience and shows how to use InDesign (with some help from Illustrator and Photoshop) to create four of the most common kinds of brochures. Each project has a different budget, a different audience, and a different purpose. But Designing a Brochure covers more than the mechanics of the workflow. It also explores the creative process, giving designers options for producing brochures that are both stylish and cost-effective. Umfang: 02:35:47.00
Inhalt: Brochures are essential marketing tools, which establish brands and help them cut through the clutter from the competition. Here designer and educator Nigel French taps into his 20+ years of professional experience and shows how to use Adobe InDesign (with some help from Illustrator and Photoshop) to create a brochure. Throughout the course, Nigel puts each concept into context as he steps through the creation of a travel brochure. He explains how to prepare photos, create maps, place and fine-tune text, and even create a 3D mockup of the project that will fit nicely in your portfolio. Upon wrapping up this course, you'll be ready to produce a stylish brochure of your own. Umfang: 01:48:05
Inhalt: Learn how to design a business card. In this course, designer Nigel French covers all aspects of the design process-from font choice to paper stock-so you can create a business card that is at once eye-catching and functional. He walks through what information to include, size and format considerations, and printing options. He also demonstrates how to set up a template and incorporate typography and imagery. Then he segues into two hands-on projects: a business card for a graphics design company and another for a coffee shop. These projects will help you understand how to apply the principles of good design in real-world context. Umfang: 01:04:52.00
Inhalt: Learn how to design a calendar that's both functional and inspirational. This course begins by taking a historical look at the different types of calendars. Next, author Nigel French takes you through three different projects (a wall calendar, a circular calendar, and a compact one), using both Adobe InDesign and Illustrator. Umfang: 02:20:19.00
Inhalt: Designing for a digital magazine is similar to designing for a print magazine, but there are additional choices that you need to consider. Interactivity is important, but making it easy to read and navigate is even more critical. In this course, Nigel French covers how to use InDesign's digital publishing toolset to create a magazine for the iPad. He shows you how to add interactivity in the form of slideshows, maps, and audio and video. Plus, learn how to convert the project into a single edition iOS app. Umfang: 02:07:03.00
Inhalt: Photo books are a great way to display and preserve your memories, and services like iBooks and Blurb make it easy and affordable to create professional quality bound books. But your design choices are what make them special. Join designer Nigel French as he covers the basics of planning and building a photo book, reviews the qualities of good photo books, and examines the design principles at work in their creation-regardless of the software used. This course provides both inspiration and practical techniques for creating your photo book. Umfang: 00:46:00.00
Inhalt: Even in this age of digital correspondence, businesses still need a letterhead. In this course, Nigel French shows how to create a letterhead system that is striking and consistent. He begins with the big questions: what tools to use, what typeface to choose, what format to go with, and what information to include. Nigel then breaks down the process of creating the letterhead, the envelope, the compliments slip, even a Word template. At the end of the course, he shows how to integrate the final project into a portfolio. Note: Although the steps are shown in InDesign, the principles are universal and useful for any software. Umfang: 00:23:33.00
Inhalt: A great band deserves a great logo. Think about The Grateful Dead's dancing bears or The Rolling Stones' "hot lips." Or even The Beatles: their famous logo is just a simple text-based design with a drop T. As a designer, your responsibility is to come up with a variety of logo ideas for your clients and hone in on and finesse the best one. In this course, Nigel French uses a client brief from Brooklyn-based band Shy Hunters, and shows how to evolve rough sketches into great logo designs, anchored by typography and highlighted with imagery. He also shows how to prepare variations on the design and format the logo for different uses, such as print, websites, and social media. Want more information about building a solid logo? Check out Nigel's Designing a Logo Umfang: 01:20:09.00
Inhalt: In this short project course, Nigel French reviews the creative brief for a fictional media company and explains how to approach the challenges presented when creating a company logo. The course covers the preliminary research and sketching phases before exploring numerous potential solutions with Adobe Illustrator. Umfang: 00:53:47.00
Inhalt: What makes a good magazine cover? Author Nigel French examines the design of magazine covers, dissecting the cover and explaining the purpose of the different components that make up the whole design. He then covers the design process from start to finish in Adobe InDesign, going on to show alternative workflows that exclusively use Photoshop and Illustrator. Each workflow shows you how to place and scale your image, position the masthead, add cover text, and package the end result as a print-ready PDF. Umfang: 02:45:21.00
Inhalt: You can showcase your work by making a portfolio website using Adobe Muse-and you don't have to know how to code. Nigel French shows you how to plan the layout of your website, set it up in Muse, add additional webpages, and even ensure your site will respond well to different screen sizes. He also shows you how to publish your site to the web. Umfang: 02:29:17.00
Inhalt: A stylish poster both attracts attention and speaks well to the event or idea being advertised. After all, if a poster is clever, professional, and cool, onlookers will likely think the same of the event. In this project-based course, designer and educator Nigel French demonstrates how to use Photoshop, Illustrator, and InDesign to create eye-catching posters. As Nigel shows how to approach several poster concepts-including a gig poster for a band, a public information poster, and a poster advertising a bike-to-work event-he covers key aspects of the design process. He explains how to set up a document, generate ideas, format text, prepare your document for printing, and more. Umfang: 02:10:18.00
Inhalt: In this course, author Nigel French shows how to create a cost-effective, elegantly styled restaurant menu with Adobe InDesign, Photoshop, and Illustrator. The course develops three menu designs: folder, four-panel card, and single-page, exploring the design considerations for each, such as size, folding, typeface, and paper stock. The course also sheds light on incorporating logos, choosing appropriate color schemes, and producing menus online and in print. Umfang: 02:46:26.00
Inhalt: Our Type Project series takes you through typographic history, providing step-by-step directions to re-create historical type designs from scratch. Here designer Nigel French shows how to create a gorgeous postcard from the Art Deco era: one of the most influential and enduring design styles of the twentieth century. The technique combines a hand-traced framing device, built in Adobe Illustrator, with some Typekit fonts and Photoshop layer effects, resulting in a print-ready postcard worthy of sending to anyone you regard highly. Umfang: 00:40:35.00
Inhalt: "For every time its art. For art its freedom." For turn-of-the-century Europe, its art was Art Nouveau, a style hallmarked by curved lines and natural forms like flowers and plants. After a period of respite, Art Nouveau reemerged in a big way in the 1960s and has remained in the designer's repertoire ever since. In this Type Project course, Nigel French shows you how to recreate a type treatment in the Art Nouveau style, using Illustrator, Photoshop, historically appropriate typefaces and colors, and ornamental elements that entwine with the letterforms themselves. Want more Art Nouveau inspiration? Check out Nigel's Pinterest board at http://www.pinterest.com/nigelfrench/art-nouveau-typography/. Umfang: 00:53:42.00
Inhalt: Welcome to another installment of Type Project. In this short course, designer Nigel French provides a historical background on Bauhaus-the influential German art school that operated from 1919-1933-and then takes you through a step-by-step process to create a new design inspired by the original style, with Adobe Illustrator. The essence of this technique is distilled in the letterforms you'll create, based on Bauhaus leader Wassily Kandinsky's signature primary-colored shapes. Umfang: 00:33:27.00
Inhalt: Constructivists believed art should play a role in a better future for us all-that even typography could inspire action, reaction, and social progress. The Constructivist style was resurrected in the 1980s and is still popular, striking, and fairly easy to imitate today. In this Type Project, Nigel invokes the style and the spirit of the Constructivist movement in an evocative poster design. He shows how to choose historically appropriate typefaces (square, solid, and sans serif) and use Illustrator's tools to align, space, and rotate your type. Plus, learn how to use a simple illustration to enhance the underlying message and add texture to your design. Want more inspiration? Check out the Pinterest Board for this course, and visit Nigel's author page to view more installments in the Type Project series. Umfang: 00:32:26.00
Inhalt: The Dada art movement rejected logic and reason, and instead embraced nonsense, irrationality, and disharmony. While the movement did not stand the test of time, Dada's legacy lives on in literature, visual arts, and graphic design. In this installment of Type Project, Nigel French shows you how to resurrect this "anti-art" style and build a Dada-esque typography treatment. As with the other courses in the series, he shows you how to choose fonts and color palettes appropriate to the time period and how to use Photoshop and Illustrator to recreate the style for a modern age. These techniques include simulating imperfect baselines, creating an overprint effect, and adding texture. Want more inspiration? Check out Nigel's Pinterest board at http://www.pinterest.com/nigelfrench/dada-typography/. Umfang: 00:25:46.00
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