Inhalt: Resumes are critical to landing the right job and while the contents are important, how you design the resume itself can have a large impact. In this course, Steve Harris shows three different approaches to make your resume stand out. First, tour a clean, modern design that makes deliberate use of whitespace and simple color. Then explore a traditional resume that uses more stately color and fonts and allows you to add a little more detail to your job history. Finally, take a look at a design that incorporates bright colors, bold fonts, and rounded corners. Along the way, learn smart strategies for organizing your content, such as using bullets to keep your reader's eyes moving and placing your most impressive qualifications up front and center. Note: Steve uses Adobe InDesign to create these resumes, but we've included a bonus chapter that shows you how to recreate the same designs in Microsoft Word or the software of your choice. Umfang: 01:06:34.00
Inhalt: Creating a consistent style across your collateral is critical to building a brand identity that allows your customers to instantly recognize your company and distinguish it from others. In this course, designer Steve Harris shows how to design print assets like business cards, letterhead, and envelopes that build brand awareness and catch the reader''s attention. Over the course of the design process, he shows how to create a complete package in Adobe InDesign and output it for professional printing. Umfang: 00:58:17.00
Inhalt: SEO for ecommerce is different. Companies that sell products and services on the web face unique challenges that impact their search rankings. For example, when products expire, share identifying information, or lack metadata, it can hurt your search ranking and drive down traffic to your store. That's why you need site optimization strategies and techniques specifically tailored for ecommerce. In this course, Steve Harris walks through researching your audience and competitors, setting up your site structure for success, and using SEO best practices to improve your content. He also introduces on-page optimization strategies, such as implementing breadcrumbs and product reviews and using tracking tools to measure your performance. Umfang: 01:44:30.00
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